Brand Feature: The Detroit Card Co.

At Steadfast Supply, we seek to play an active role in connecting you with the creative minds behind our brands in an effort to share their inspiring stories and to help build community and foster meaningful relationships. Continue reading as we highlight one of the many amazing brands that we carry at the shop - Get inspired by their stories!

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Hello there! This is @gennacowsert of The Detroit Card Co. and I’m excited to be taking over Steadfast Supply’s Instagram today! The Detroit Card Co. is a one-woman paper goods company making colorful, modern items to brighten your day, including greeting cards, art prints, gift wrap and notebooks. I believe in living creatively, and I hope what makes me happy might make others happy too. Stay tuned for more posts throughout the day!
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As a little kid, I was crazy for making cards with my dot matrix printer, and my love for design has grown ever since. After getting a BFA in graphic design and working at a design studio for many years, in 2014 I decided to quit my day job and launch my own greeting card line and work as a freelance designer full time. Some cards are funny, some are sweet, but all of them share the colorful, minimalist style I’ve gravitated toward in all that I create for my #detroitcardco
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One of my more recently discovered interests is designing patterns. There is something so satisfying about seeing a repeat come together, and then seeing the pattern applied to things like wrapping paper and notebooks.
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I love yellow. If I could only design with one color, that would be it.
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Wrapping paper is one of my favorite things to create. The design process is especially fun, and I love seeing my final artwork translated from screen to 3-dimensional gift wrap.
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I saved the cutest post for last. This is what my desktop looks like a lot of the time. This is my sidekick, Milo, and his company is one of the many perks of working for myself in my own home. Thank you to Steadfast Supply for letting me take over their Instagram for the day!